Insights

Ideas to build and operate better.

Guides, analysis and lessons on product, artificial intelligence, growth, communications and cloud.

Editorial themes

Software and SaaS development

Digital products that solve, scale and evolve.

AI, automation and data

AI systems for real-world processes.

Marketing, ecommerce and marketplaces

Demand, catalogue, partners and conversion.

Communications and customer care

Every conversation in the right channel.

Cloud, infrastructure and operations

Available, observable and ready services.

results

6 results

Comparison of data isolation models for SaaS customers: a shared database, separate schemas, and dedicated databases.

Desarrollo de software y SaaS6 min

Shared or Separate Database per Customer: How to Choose Data Isolation for a SaaS

Compare shared databases, separate schemas, and dedicated databases to choose the data isolation model that fits your SaaS risks, customers, and team.

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Team reviewing an operational knowledge base with owners and update dates

communications-care7 min

Operational knowledge base: how to maintain reliable answers when processes change

Turn your knowledge base into an operational system to prevent outdated answers, identify gaps, and deliver consistent support.

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Diagram of attribution rules and conversion statuses in an affiliate program

Commerce & Marketplaces7 min

Attribution in affiliate programs: rules, statuses, and evidence before settlement

Design verifiable attribution rules, conversion statuses, and evidence to settle affiliate commissions with fewer disputes.

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Team reviewing a restoration test for a digital service

Cloud Operations6 min

How to verify that a backup can recover a service

A guide to designing restoration tests, validating services and data, gathering evidence, and improving operational continuity.

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Conceptual diagram of an exception queue in an automation with human review

Automatización, datos e IA7 min

Exception queue: automations that stop, explain, and regain control

Design an exception queue to stop, explain, and recover automations with human control, traceability, and safe actions.

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Diagram of a digital approval workflow with states, responsible parties, and traceability

software-saas7 min

How to design digital approvals with evidence and traceability without slowing operations

A guide to turning scattered approvals into traceable digital workflows, with proportionate evidence, controlled exceptions, and operational continuity.

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