Software and SaaS development
Digital products that solve, scale and evolve.
Insights
Ideas to build and operate better.
Guides, analysis and lessons on product, artificial intelligence, growth, communications and cloud.
Editorial themes
AI, automation and data
AI systems for real-world processes.
Marketing, ecommerce and marketplaces
Demand, catalogue, partners and conversion.
Communications and customer care
Every conversation in the right channel.
Cloud, infrastructure and operations
Available, observable and ready services.
results
70 results
Estrategia y evolución de producto digital7 min
A Digital Experiment with Conflicting Signals: How to Decide Whether to Launch, Iterate, or Stop a Change
A favorable primary metric does not always justify a launch. Learn how to weigh secondary signals, set guardrails, and choose the right next step.
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Desarrollo de software y SaaS6 min
Inherited SaaS Settings: How to Define Defaults and Exceptions
Design a clear settings hierarchy so each organization inherits what it needs, allows justified exceptions, and can always understand which value is currently active.
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Desarrollo de software y SaaS6 min
Changing the Administrator of a B2B SaaS Account: How to Transfer Control Without Losing Continuity
A secure transfer separates organizational ownership from individual permissions, verifies the incoming administrator, and plans for disputes, mistakes, and orphaned accounts.
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Inteligencia artificial, automatización y datos6 min
From the Number to Its Source: How to Trace a Business Metric Across Reports and Systems
Learn how to trace a metric from a report back to its sources, rules, and owners, and diagnose why two systems may show different figures.
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Comunicaciones y atención al cliente6 min
Communication Channel Fallback: When to Switch Channels Without Duplicating Messages
Design fallback rules that distinguish temporary from permanent errors, respect preferences and permissions, and prevent duplicate messages when switching channels.
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Integraciones, APIs y sistemas conectados6 min
Retiring an API Without Breaking Integrations: A Deprecation and Migration Guide
Retiring an API requires understanding its consumers, agreeing on timelines, and validating the migration. This guide explains when to proceed and how to limit risks.
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Desarrollo de software y SaaS7 min
Exporting Data from a SaaS: Scope, Permissions, and Security Controls
A useful export starts by defining which data leaves the system, who can request it, and how the file is protected. This guide offers practical design criteria.
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Operación, observabilidad y mejora continua6 min
How to Hand Over a Digital Project Without Losing Knowledge or Control
A complete handover combines documentation, access, operational practice, and clear responsibilities so the incoming team can maintain and evolve the project.
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Marketing, ecommerce y marketplaces7 min
Partial Deliveries: How to Split Shipments Without Losing Control
Learn when to split an order, how to link its shipments, and how to communicate each update clearly without confusing inventory, operations, or customers.
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Cloud, infraestructura y operación7 min
How to Test Failover Without Putting Production at Risk: Scope, Signals, and Stop Criteria
Choose the right test level, limit the scope, and agree on stop signals before you begin. This guide explains how to verify service recovery without unnecessary production changes.
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Desarrollo de software y SaaS6 min
How to Prioritize Software Testing Based on Process Risk
Prioritize testing based on a failure’s impact, likelihood, and detectability. This practical framework helps validate changes without slowing releases or leaving critical risks uncovered.
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Estrategia y evolución de producto digital7 min
How to Define Deadlines and Due Dates in a Digital Process Without Ambiguity
A clear deadline policy defines when the clock starts, what pauses it, and what happens when time runs out. Learn how to reduce delays, disputes, and manual work.
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