Insights

Ideas to build and operate better.

Guides, analysis and lessons on product, artificial intelligence, growth, communications and cloud.

Editorial themes

Software and SaaS development

Digital products that solve, scale and evolve.

AI, automation and data

AI systems for real-world processes.

Marketing, ecommerce and marketplaces

Demand, catalogue, partners and conversion.

Communications and customer care

Every conversation in the right channel.

Cloud, infrastructure and operations

Available, observable and ready services.

results

3 results

Diagram of an API using an idempotency key to recognize retries and prevent an operation from being duplicated.

Integraciones, APIs y sistemas conectados7 min

Idempotency in APIs: How to Prevent Duplicates Without Hiding Errors

An idempotency key lets you retry sensitive operations without repeating their effects. Learn how to define its scope, handle concurrency, and respond to errors.

↗

Team reviewing a spreadsheet and a digital operational workflow to decide whether to move to a system.

Operación, observabilidad y mejora continua8 min

When a Spreadsheet Stops Being Enough and It’s Time to Move to a System

A spreadsheet can support useful processes for years. This framework helps identify when its flexibility becomes an operational risk.

↗

Diagram of web application load testing with user journeys

Software y SaaS6 min

Load testing based on real user journeys: find the limit before users do

Design web application load tests with real user journeys, verifiable thresholds, and useful evidence to make decisions before a usage spike.

↗