Software and SaaS development
Digital products that solve, scale and evolve.
Insights
Ideas to build and operate better.
Guides, analysis and lessons on product, artificial intelligence, growth, communications and cloud.
Editorial themes
AI, automation and data
AI systems for real-world processes.
Marketing, ecommerce and marketplaces
Demand, catalogue, partners and conversion.
Communications and customer care
Every conversation in the right channel.
Cloud, infrastructure and operations
Available, observable and ready services.
results
86 results
Estrategia y evolución de producto digital6 min
Scope Changes in a Digital Project: How to Evaluate Requests Without Slowing Progress
Evaluate each request by its need, impact, and alternatives to decide whether to add it, swap it for another task, defer it, or decline it.
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Desarrollo de software y SaaS6 min
When to Use a Cache in an Application: How to Decide Without Adding Unnecessary Complexity
A cache can reduce latency and load, but it also introduces stale data and operational overhead. Learn when it pays off, what to store, and how to measure the results.
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Desarrollo de software y SaaS6 min
Database Schema Changes: How to Deploy Without Service Downtime
Learn how to deploy schema changes while application versions coexist, using validation and gradual removal to reduce disruption and risk.
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Integraciones, APIs y sistemas conectados7 min
How to Backfill Data in an Integration Without Duplicating Side Effects
Learn when a backfill is necessary, how to define its scope and choose a method, and how to validate results without duplicating notifications, charges, or changes.
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Estrategia y evolución de producto digital7 min
A Digital Experiment with Conflicting Signals: How to Decide Whether to Launch, Iterate, or Stop a Change
A favorable primary metric does not always justify a launch. Learn how to weigh secondary signals, set guardrails, and choose the right next step.
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Desarrollo de software y SaaS6 min
Inherited SaaS Settings: How to Define Defaults and Exceptions
Design a clear settings hierarchy so each organization inherits what it needs, allows justified exceptions, and can always understand which value is currently active.
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Desarrollo de software y SaaS6 min
Changing the Administrator of a B2B SaaS Account: How to Transfer Control Without Losing Continuity
A secure transfer separates organizational ownership from individual permissions, verifies the incoming administrator, and plans for disputes, mistakes, and orphaned accounts.
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Inteligencia artificial, automatización y datos6 min
From the Number to Its Source: How to Trace a Business Metric Across Reports and Systems
Learn how to trace a metric from a report back to its sources, rules, and owners, and diagnose why two systems may show different figures.
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Comunicaciones y atención al cliente6 min
Communication Channel Fallback: When to Switch Channels Without Duplicating Messages
Design fallback rules that distinguish temporary from permanent errors, respect preferences and permissions, and prevent duplicate messages when switching channels.
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Integraciones, APIs y sistemas conectados6 min
Retiring an API Without Breaking Integrations: A Deprecation and Migration Guide
Retiring an API requires understanding its consumers, agreeing on timelines, and validating the migration. This guide explains when to proceed and how to limit risks.
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Desarrollo de software y SaaS7 min
Exporting Data from a SaaS: Scope, Permissions, and Security Controls
A useful export starts by defining which data leaves the system, who can request it, and how the file is protected. This guide offers practical design criteria.
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Operación, observabilidad y mejora continua6 min
How to Hand Over a Digital Project Without Losing Knowledge or Control
A complete handover combines documentation, access, operational practice, and clear responsibilities so the incoming team can maintain and evolve the project.
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