Software and SaaS development
Digital products that solve, scale and evolve.
Insights
Ideas to build and operate better.
Guides, analysis and lessons on product, artificial intelligence, growth, communications and cloud.
Editorial themes
AI, automation and data
AI systems for real-world processes.
Marketing, ecommerce and marketplaces
Demand, catalogue, partners and conversion.
Communications and customer care
Every conversation in the right channel.
Cloud, infrastructure and operations
Available, observable and ready services.
results
59 results
Marketing, ecommerce y marketplaces7 min
Promotions Across Multiple Channels: Clear Rules to Prevent Conflicting Discounts
Define where promotions are managed, how discounts combine, and what to validate before publishing to reduce discrepancies between sales channels.
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Inteligencia artificial, automatización y datos6 min
From the Number to Its Source: How to Trace a Business Metric Across Reports and Systems
Learn how to trace a metric from a report back to its sources, rules, and owners, and diagnose why two systems may show different figures.
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Desarrollo de software y SaaS7 min
How to Retire Obsolete Feature Flags Without Leaving Hidden Branches in Your Product
Learn how to decide when a feature flag is ready to retire, check its dependencies, remove alternative code paths, and validate the change without losing control of your product.
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Integraciones, APIs y sistemas conectados6 min
Retiring an API Without Breaking Integrations: A Deprecation and Migration Guide
Retiring an API requires understanding its consumers, agreeing on timelines, and validating the migration. This guide explains when to proceed and how to limit risks.
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Marketing, ecommerce y marketplaces7 min
Partial Deliveries: How to Split Shipments Without Losing Control
Learn when to split an order, how to link its shipments, and how to communicate each update clearly without confusing inventory, operations, or customers.
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Desarrollo de software y SaaS6 min
Migrate Data or Transform It on Read? How to Choose the Right Approach
Compare persistent migration with read-time transformation based on consistency, performance, and consumers. Use practical criteria to choose an approach and plan a reversible transition.
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Operación, observabilidad y mejora continua7 min
How to Design a Business Form That Captures Useful Data Without Creating Friction
Design forms that make the next step easier. Give every field a clear purpose, limit required questions, and test errors, exceptions, and different devices.
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Comunicaciones y atención al cliente7 min
What to Communicate During a Digital Incident: Be Clear Without Speculating
Learn when to notify users, what information to share, and how to provide updates during a digital incident without presenting internal hypotheses as facts.
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Operación, observabilidad y mejora continua7 min
How to Design a Manual Review Queue for Automations
A manual review queue turns automation exceptions into understandable, assignable, traceable cases, with clear actions and defined criteria for resolution.
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Operación, observabilidad y mejora continua7 min
How Long to Retry Failed Messages: A Policy That Protects Operations
Set retry windows for failed messages according to their cause, urgency, and validity. A clear policy reduces duplicates, delays, and unnecessary manual reviews.
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Integraciones, APIs y sistemas conectados6 min
Integrations with Time Limits: How to Design Timeouts and Cancellations That Protect Business Processes
Set how long each integration can wait, decide what happens when the limit expires, and recover uncertain outcomes without duplicating actions or leaving processes stuck.
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Desarrollo de software y SaaS6 min
Offline Mode in an App: How to Decide Which Features Should Remain Available
Decide which tasks can continue without a network, what data to store locally, and how to sync changes without hiding risks or creating conflicts.
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