We use brand references, purposes and formats to define a visual direction. Proposals and variants are reviewed before adaptation to channels. Delivery identifies approved files, dimensions and how to reuse them in your content workflow.
What we deliver
Visual direction with references and approval criteria
Images and variants for agreed uses
Final files organised by format and channel
When it fits
You need recurring illustrations or visual variants with a consistent identity.
What we need to get started
Brand references, subject, formats and elements to preserve.
How we evaluate results
Approved assets
Review rounds
Adaptation time per format
Practical applications
From a problem to a practical application.
Illustrative scenarios to explain the service. We define the final application with you using your data and working practices.
01
Editorial illustrations
A guide series needs covers with a consistent visual direction. We prepare topic proposals, review the set and deliver approved formats for the website and communications.
02
Campaign variations
A campaign needs landscape and portrait versions. We start with an approved asset, agree on elements to retain and review adaptations before organising files by channel.
Project objective
Consistent visual resources and less adaptation work.
How we work
Start with a defined scope. Expand with results.
We agree on the process, who reviews the work and how to measure the initial phase. We then integrate the solution and define ongoing monitoring.
01
Understand the work
Explore the process with your team: tasks, available information, tools and bottlenecks.
02
Test your cases
Use representative examples to assess usefulness, quality and effort before expanding the solution.
03
Connect and deliver
Integrate the workflow, configure access and document how to use it and review its results.
04
Measure and improve
Compare results with agreed criteria and prioritise adjustments based on usage, incidents and cost.
Connected services
A solution connected to your operations.
We can combine these ecosystem capabilities according to the agreed scope and the tools you already use.
