Insights

Ideas to build and operate better.

Guides, analysis and lessons on product, artificial intelligence, growth, communications and cloud.

Editorial themes

Software and SaaS development

Digital products that solve, scale and evolve.

AI, automation and data

AI systems for real-world processes.

Marketing, ecommerce and marketplaces

Demand, catalogue, partners and conversion.

Communications and customer care

Every conversation in the right channel.

Cloud, infrastructure and operations

Available, observable and ready services.

results

6 results

Diagram showing amounts moving through ecommerce, payments, and invoicing under shared rounding rules

Integraciones, APIs y sistemas conectados6 min

Amounts, Decimals, and Rounding Across Systems: How to Prevent Differences in Business Calculations

Agreeing on precision, rounding rules, and a system of record helps prevent discrepancies across ecommerce, payments, invoicing, and accounting. This guide offers practical criteria and tests.

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Diagram of one-way and two-way integration between ecommerce, ERP, and CRM

Integraciones, APIs y sistemas conectados7 min

One-Way or Two-Way Integration: How to Choose the Synchronization Direction Without Creating Data Conflicts

Decide which systems should create, read, and update data to choose synchronization that is secure, manageable, and aligned with each process.

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Conceptual diagram of an integration event with included data, references, and connected systems.

Integraciones, APIs y sistemas conectados8 min

How to Decide Which Data to Include in an Integration Event

A practical framework for deciding which data travels in an event, which data is retrieved later, and how to avoid dependencies, stale data, and security risks.

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Product comparison table with attributes, sources, and review dates

Commerce y marketplaces7 min

How to design product comparison criteria that withstand data changes

Design maintainable product comparisons with normalized attributes, traceable sources, coverage rules, and clear limits to support better decisions.

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Diagram of attribution rules and conversion statuses in an affiliate program

Commerce & Marketplaces7 min

Attribution in affiliate programs: rules, statuses, and evidence before settlement

Design verifiable attribution rules, conversion statuses, and evidence to settle affiliate commissions with fewer disputes.

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Order reconciliation diagram across sales, payment, shipping, and customer service

Commerce & Marketplaces7 min

Order reconciliation: how to detect and resolve discrepancies between sales, payment, delivery, and customer service

Design an order reconciliation process to compare sales, payment, delivery, and customer service, resolve issues, and prevent discrepancies.

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